The best way to describe who can use WordPress (WP) for business is everyone. From organisations on a shoestring budget to those spending millions on marketing, WordPress checks off a lot of boxes for a lot of companies. Sony Music, The Rolling Stones, TechCrunch and many other high-profile websites use the WordPress platform. Simplicity, easy to use Content Management System (CMS), flat designs templates and mobile-friendly websites are just a few of the great things about working with WP. An almost unlimited amount of support, from an energetic user community, is yet another benefit to making the choice to use WP for your own company, projects or even blogs.
Auditing and adapting your website to increase your standing in search engines is a process known as Search Engine Optimisation (SEO). SEO is often a complicated process, but it is one which can be made a great deal simpler by using the right tools for the job. This guide takes a look at some of the most important types of tools you should have in your web inventory.
Check out our top ten tips for improving SEO.
We had an epiphany and out came the words Screaming Frog, Hidden Panda derived from the 2001 movie Crouching Tiger, Hidden Dragon. You’re probably thinking what kind of random blog is this? Well, let us go forth by explaining Google’s animalistic algorithm updates over the last few years…
Google Panda Update
Google Panda first surfaced in February 2011, this is where Google penalised websites that did not have high-quality content or not much content at all. Also, if your website had duplicate content, content that was not valuable or original or you didn’t update your website regularly then your ranking would have decreased a great deal. There have been subsequence Panda flux updates since then so don’t let the Kung Fu Panda take a kick on your website.
Affiliate marketing is a form of internet marketing, or online marketing. It’s also considered a form of direct marketing as you tell people about something online and provide a link to it, and then they click on the link and purchase the product.
It’s a great source of lead generation too because people are told directly about the product and then told where to buy it. The right affiliate can generate a lot of leads and interest in the product so it can be considered a great way to go about marketing online and doing some good web marketing for your business or product.
The Wealthy Affiliate
Most of the people who become affiliates are people who genuinely enjoy the company and products that they plug and want to share them with the world. Then there are people who are interested in doing it for the money. If you have a large enough audience and you’re charismatic enough then you can certainly expect to make some money from affiliate marketing.
Affiliate marketing has proven to be quite a successful business venture and a proven way to get people to advertise your product effectively.
As a business offering an affiliate scheme generates a lot of positive feedback and interest in your company too. People will be motivated to really sell things knowing that they get a portion of the income if they do. It effectively turns anyone on the internet with an audience into a salesperson who can sell your products in return for a slice of the pie.
Of course not everyone can be a wealthy affiliate. It’s not really going to be some kind of get rich scheme but it can be a way to earn a bit of money. Though of course with the right products, the right audience, and the perfect sales pitch, you can stand to make enough from affiliate marketing to ease any money problems you might have. It’s something that’s easy to do and doesn’t really require much in the way of technical skills.
So give it a go and see how you do in the wide world of online advertising through an affiliate program such as Traffic Monsoon’s Ad below.
Backlinks have been around since the late 1990s, that’s almost like since Larry Page and his Co-founder Sergey Brin build the core of Google’s algorithm. Search engine treats links as a vote for popularity; It simply means the more websites that are linking to you the more importance search engine will associate to your website. The search engine crawlers use complex algorithms to carry out nuanced evaluations of web pages based on links pointing to websites.
Link building itself is the process of acquiring or building quality relevant links to your website for better ranking on Search Engine Results Pages (SERPs). Links can also be earned when others are linking to your content. The links pointing to your web page is also known as inbound links.
An economist says that beneath the region’s veneer, there are business principles entrepreneurs can all learn from.
Silicon Valley has become something of a mecca for talented entrepreneurs looking to make their mark…
So what can the rest of us learn from the thinking and personalities of Silicon Valley? To answer this, we need to strip away the veneer and focus on a mindset forged in an intensely competitive environment.
A Clear Proposition
The first lesson is the danger of distraction. It’s a familiar workplace problem: With so many personalities seeking to bring their ideas to the table at 1,000 mph, focus on the end user is often forgotten. In the Valley, a surge of venture capital and a growing appetite for risk all too often combine with a highly effective pitch (a common skill these days) to seed companies that don’t concentrate on the customer. People fall in love with ideas, not businesses…