Tag Archives: Marketing

How SEO And Web Accessibility Crossover

With Global Accessibility Awareness Day (GAAD) imminent on May 18th, 2017, we thought it would be wise to delve into the convergence and crossover of SEO and website accessibility.

Optimising both means you are effectively influencing a few factors:

  • Search engines will deem your website relevant, in-turn get ranked higher on Google.
  • Web users will understand your website pages better.
  • People with disability can cohesively navigate through your content, which means you are also on the way to addressing Corporate Social Responsibility (CSR).

Website development is a formidable wedlock between users and search engines.

Find out more about SEO and Website Accessibility…

Advertisements

SEO Event In london, UK

iAdControl.com are hosting a beginners SEO workshop to lay down the bricks so to speak. We will show you how to make immediate changes to your website, in-turn increase your search performance on Google.

We will go through the website’s structure, right from the top of the browser to the bottom, and run through all the key elements you need to work on to start optimising your website. This will help you understand the basics of on-page website optimisation as there are so many factors that affect SEO.

Find out more about our SEO workshop in London, 24th May 2016.

FREE SEO All-IN-ONE Tool | London

Improve your website’s search performance today via iAdControl’s SEO Tool

Improve Your Website’s Usability & Remove Technical Errors With Our SEO Tool

No credit card required. Just create a free account & start promoting your website with our free 20-day trial.
If you want to continue using the tool, then get in touch. It’s £30 per month, benefits below.

 

SEO Benefits:

– Step-By-Step DYI SEO Checklist
– Site Structure Audit
– Landing Page Optimisation Report
– Keyword Suggestion Tool
– Ranking Data Localised by Country/City
– Competitor Backlink Comparison
– Mobile Optimisation
– Improve Backlink Profile
– Social Media Metrics
– Competitor Backlink & Ranking Comparison

 

Technical Benefits:

– Run Technical Website Audits With Detailed Reports
– Analyse & Fix Website Usability Issues
– Easy Tips On How to Fix Errors

 

Broken Link Benefits:

– Recover from Google Penguin Penalty
– Find All Potentially Harmful & Toxic Links

 

Submit Content Benefits:

– Over 90 Search Engines & Directories
– Over 50 Local Sites & Business Directories
– 35 Resources For Blog Promotion
– 40+ Content Sharing Sites
– Local Business Listings

 

So Why Not AdControl Yourself?

Choose Easy To Use Websites. Choose WordPress.

The best way to describe who can use WordPress (WP) for business is everyone. From organisations on a shoestring budget to those spending millions on marketing, WordPress checks off a lot of boxes for a lot of companies. Sony Music, The Rolling Stones, TechCrunch and many other high-profile websites use the WordPress platform. Simplicity, easy to use Content Management System (CMS), flat designs templates and mobile-friendly websites are just a few of the great things about working with WP. An almost unlimited amount of support, from an energetic user community, is yet another benefit to making the choice to use WP for your own company, projects or even blogs.

Read the full blog by iAdControl.com.

What is Affiliate Marketing?

Affiliate marketing is a form of internet marketing, or online marketing. It’s also considered a form of direct marketing as you tell people about something online and provide a link to it, and then they click on the link and purchase the product.

It’s a great source of lead generation too because people are told directly about the product and then told where to buy it. The right affiliate can generate a lot of leads and interest in the product so it can be considered a great way to go about marketing online and doing some good web marketing for your business or product.

The Wealthy Affiliate

Most of the people who become affiliates are people who genuinely enjoy the company and products that they plug and want to share them with the world. Then there are people who are interested in doing it for the money. If you have a large enough audience and you’re charismatic enough then you can certainly expect to make some money from affiliate marketing.

Affiliate marketing has proven to be quite a successful business venture and a proven way to get people to advertise your product effectively.

As a business offering an affiliate scheme generates a lot of positive feedback and interest in your company too. People will be motivated to really sell things knowing that they get a portion of the income if they do. It effectively turns anyone on the internet with an audience into a salesperson who can sell your products in return for a slice of the pie.

Of course not everyone can be a wealthy affiliate. It’s not really going to be some kind of get rich scheme but it can be a way to earn a bit of money. Though of course with the right products, the right audience, and the perfect sales pitch, you can stand to make enough from affiliate marketing to ease any money problems you might have. It’s something that’s easy to do and doesn’t really require much in the way of technical skills.

So give it a go and see how you do in the wide world of online advertising through an affiliate program such as Traffic Monsoon’s Ad below.

Share Up To 110 % - 10% Affiliate Program

Rank Up The SEO Algorithm With Quality Backlinks To Your Website

Backlinks have been around since the late 1990s, that’s almost like since Larry Page and his Co-founder Sergey Brin build the core of Google’s algorithm. Search engine treats links as a vote for popularity; It simply means the more websites that are linking to you the more importance search engine will associate to your website. The search engine crawlers use complex algorithms to carry out nuanced evaluations of web pages based on links pointing to websites.

Link building itself is the process of acquiring or building quality relevant links to your website for better ranking on Search Engine Results Pages (SERPs). Links can also be earned when others are linking to your content. The links pointing to your web page is also known as inbound links.

Read the full blog at iAdControl.com

7 Digital Marketing Mistakes to Avoid in 2015

The world of digital marketing can sometimes be hard to keep up with as consumer habits continue to change and technology evolves. Every year brings new trends as Google updates its algorithms and social networks become ever more sophisticated. Many of the online marketing tactics of old are no longer effective, while others can even damage your business.

Even in 2015, novice marketers still tend to place their focus on dated SEO techniques only to find out a few months later that their websites have received a manual penalty from Google. Others take completely the wrong approach to social media, seeing it as a platform that purely exists for promotion rather than building relationships with consumers.

7 Digital Marketing Mistakes to Avoid in 2015 – Read full blog ››