How SEO And Web Accessibility Crossover

Global Accessibility Awareness Day (GAAD) is on May 18th, 2017, we thought it would be wise to delve into the convergence and crossover of SEO and website accessibility.

Disability and accessibility facts / figures:

• 1 billion people of the world’s population live with some form of disability, according to World Bank.
• 14.1 million people in the UK live with disability, according to Scope.
• Retail web businesses are losing £17 billion a year by ignoring accessibility needs, known as the ‘Click-Away Pound’.
• The ‘Purple Pound’ is the combined spending power of disabled people and their households, currently estimated to be worth £274 billion a year to the UK economy.
• Global Accessibility Awareness Day occurs on the third Thursday of May.
• International Day of People with Disabilities was on 3rd December 2020

Website development is a formidable wedlock between all types of web users and search engines.

Find out more about SEO and Web Accessibility…

SEO Event In london, UK

iAdControl.com are hosting a beginners SEO workshop to lay down the bricks so to speak. We will show you how to make immediate changes to your website, in-turn increase your search performance on Google.

We will go through the website’s structure, right from the top of the browser to the bottom, and run through all the key elements you need to work on to start optimising your website. This will help you understand the basics of on-page website optimisation as there are so many factors that affect SEO.

Find out more about our SEO workshop in London, 24th May 2016.

Inspirational And Entrepreneur Quotes

Here are a colossal of mood enhancing business quotes we’ve conjured up from sports personalities to prime minister’s to philosophers to 21st Century motivational people because we have a dream…see what we did there?

“It’s not what you are that holds you back, it’s what you think you are not.”
– Denis Waitley

“The minute you have a back-up plan, you’ve admitted you’re not going to succeed.”
– Elizabeth Holmes

“We must accept finite disappointment, but never lose infinite hope.”
– Martin Luther King, Jr.

“We can each define ambition and progress for ourselves. The goal is to work toward a world where expectations are not set by the stereotypes that hold us back, but by our personal passion, talents and interests.”
– Sheryl Sandberg

“Motivation is what gets you started. Habit is what keeps you going. Discipline is the bridge between goals and accomplishment.”
– Jim Rohn

“No great mind has ever existed without a touch of madness.”
– Aristotle

Quotes Continued via iAdControl.com

What is SEO?

Each day millions of web surfers log on to search engines and enter in a search keyword to help them solve problems, find places, or just learn something new. Few of these web users probably have little to no idea how the websites presented in the search results pages wound up on the list, much less why they were presented in the order they were.
While each search engine has its own algorithms for comparing information on web pages to keywords searched, there is one overarching practice behind the Search Engine Results Pages (SERPs). This practice is known as Search Engine Optimisation (SEO) and it is a technique employed by web marketers to boost rankings on search engines.

Read full blog by iAdControl.com

[We’ll fix up your website’s user experience and get you on the right track with our SEO Services. Don’t get left behind…

 

Choose Easy To Use Websites. Choose WordPress.

The best way to describe who can use WordPress (WP) for business is everyone. From organisations on a shoestring budget to those spending millions on marketing, WordPress checks off a lot of boxes for a lot of companies. Sony Music, The Rolling Stones, TechCrunch and many other high-profile websites use the WordPress platform. Simplicity, easy to use Content Management System (CMS), flat designs templates and mobile-friendly websites are just a few of the great things about working with WP. An almost unlimited amount of support, from an energetic user community, is yet another benefit to making the choice to use WP for your own company, projects or even blogs.

Read the full blog by iAdControl.com.

Free Online Tools To Optimise Your Website

Auditing and adapting your website to increase your standing in search engines is a process known as Search Engine Optimisation (SEO). SEO is often a complicated process, but it can be made a great deal simpler by using the right web tools for the job. This guide takes a look at some of the most important types of tools you should have in your web inventory.

Read the full blog…

Screaming Frog, Hidden Panda!

We had an epiphany and out came the words Screaming Frog, Hidden Panda derived from the 2001 movie Crouching Tiger, Hidden Dragon. You’re probably thinking what kind of random blog is this? Well, let us go forth by explaining Google’s animalistic algorithm updates over the last few years…

Google Panda Update
Google Panda first surfaced in February 2011, this is where Google penalised websites that did not have high-quality content or not much content at all. Also, if your website had duplicate content, content that was not valuable or original or you didn’t update your website regularly then your ranking would have decreased a great deal. There have been subsequence Panda flux updates since then so don’t let the Kung Fu Panda take a kick on your website.

Read more about iAdControls blog…

Rank Up The SEO Algorithm With Quality Backlinks To Your Website

Backlinks have been around since the late 1990s, that’s almost like since Larry Page and his Co-founder Sergey Brin build the core of Google’s algorithm. Search engine treats links as a vote for popularity; It simply means the more websites that are linking to you the more importance search engine will associate to your website. The search engine crawlers use complex algorithms to carry out nuanced evaluations of web pages based on links pointing to websites.

Link building itself is the process of acquiring or building quality relevant links to your website for better ranking on Search Engine Results Pages (SERPs). Links can also be earned when others are linking to your content. The links pointing to your web page is also known as inbound links.

Read the full blog at iAdControl.com

Lessons from the Real Silicon Valley

An economist says that beneath the region’s veneer, there are business principles entrepreneurs can all learn from.

Silicon Valley has become something of a mecca for talented entrepreneurs looking to make their mark…

So what can the rest of us learn from the thinking and personalities of Silicon Valley? To answer this, we need to strip away the veneer and focus on a mindset forged in an intensely competitive environment.

A Clear Proposition
The first lesson is the danger of distraction. It’s a familiar workplace problem: With so many personalities seeking to bring their ideas to the table at 1,000 mph, focus on the end user is often forgotten. In the Valley, a surge of venture capital and a growing appetite for risk all too often combine with a highly effective pitch (a common skill these days) to seed companies that don’t concentrate on the customer. People fall in love with ideas, not businesses…

Read the full blog at the Stanford Graduate School of Business.

CAPTCHA – Human or Robot De Facto Standard Defective

In June, we went to a web accessibility and digital inclusion event and we thought it certainly would be good to focus on this unfavourable subject a bit more than we have done previously.

What does it mean for people with disabilities such as Robin Christopherson (in the photo below) who presented the former part of the web accessibility event, Robin made us feel in complete awe; he is blind and he is the Head of Digital Inclusion at AbilityNet. We don’t want to go off on a tangent but that itself is a huge achievement, moving up the career ladder without any disabilities is especially tough when it comes to office politics where ruthlessness does not remit in the formula for success in our opinion…

CAPTCHA – Human or Robot De Facto Standard Defective ›› Read full blog